Put Your Brand Where Brokers Actually Look

Reach 20,000+ verified Australian mortgage brokers through the newsletter they open before their morning coffee. Premium placements with 50% open rates and up to 5x industry CTR.

20K+
Broker Subscribers
50%
Avg. Open Rate
45K+
Monthly Site Visits

Your Brand Here
Seen by 20,000 brokers weekly
50%
Open Rate
2.3%
Click-Through
72%
Decision Makers
5x
vs Industry CTR
Trusted by Australia’s top lenders & fintechs

Opened 9,600 times this week

CTR 5x industry avg

Data as at Q1 2026 — sourced from Google Site Kit, email platform analytics, and MFAA market research. All metrics reflect verified broker subscriber activity.

By the Numbers

50%
Open Rate
2.3%
Click-Through Rate
20,000+
Broker Subscribers
40K+
Monthly Web Visits

Why TheBrokerTimes
We Don’t Just Sell Ad Space.
We Deliver an Audience That Trusts Us.

TheBrokerTimes is where serious brokers start their day. Your message appears within a product they already rely on — real engagement, not passive scrolling.

Hyper-Targeted Reach

Get in front of 20,000+ verified brokers — solo operators, boutique firms, and decision-makers actively growing their businesses. No wasted impressions.

Instant Authority

Associate your brand with a publication trusted for its independence, accuracy, and influence among Australia’s top brokers. Our no-fluff reputation enhances your message.

Real Impact, Fast

Your message appears where brokers are most engaged — their inbox, their screen, their morning routine. Most open before 9am every workday.

Our Audience
Not Just Large. Highly Influential.

We connect you with the core of the Australian mortgage brokerage industry — the decision-makers who shape the channel.

72%

Decision Makers

Principals of boutique firms or solo operators — the entrepreneurial leaders shaping the broker channel.

80%+

Weekly Reliance

Rely on our weekly briefings for compliance, lender shifts, and strategic opportunities.

66%+

High-Volume Brokers

Settle $20M+ per year — a high-value audience making purchasing decisions daily.

9am

Morning Routine

Most open their email before 9am — one of the first things they see every workday.

Source: MFAA market research & TheBrokerTimes subscriber analytics (Q1 2026)

Performance
Real Results. Smarter Investment.

Our engagement metrics consistently outperform industry benchmarks — genuine attention, not vanity numbers.

TheBrokerTimes Open Rate50%
Industry Average Open Rate21%
TheBrokerTimes CTR2.3%
Industry Average CTR0.5%

Performance data: Email platform & Google Site Kit (Q1 2026). Industry benchmarks: Email Marketing Benchmarks (finance sector).

5x

Industry-Leading CTR

Our click-through rate is up to 5 times the industry average, indicating deep audience engagement.

2.3x

Above-Benchmark Opens

At 50%, our open rate more than doubles the finance industry average. Brokers don’t just subscribe — they read.

20K

Verified Broker Inboxes

Real, active Australian mortgage brokers — not passive finance readers. Every send reaches the people who matter.

Verified Platform Data
The Proof
Don’t Take Our Word For It — See the Data

Live screenshots from our actual analytics dashboards. No spin, no cherry-picking — real numbers from real platforms that any advertiser can verify.

Google Site Kit — Traffic Overview
Last 28 days • February 2026
45K
All Visitors
Consistent month-on-month growth
Desktop 74.1%
Mobile 25.9%
Tablet
Screenshot from Google Site Kit — thebrokertimes.com.au total visitors, last 28 days (February 2026). 74% desktop traffic indicates a professional, at-work readership.
Newsletter — Email Performance
March 2026
SentThe_FridayFix_March_Issue_18 (Pt.2)12,276

50.21% opened29.88% clicked
SentThe_FridayFix_March_Issue_1811,378

49.91% opened16.2% clicked
50%
Avg. Open Rate
29.88%
Peak Click Rate
Newsletter platform data — Actual campaign stats for The Friday Fix, March 2026. Open rates of ~50% are 2.5x the finance industry average. Nearly 30% click-through shows deep engagement.

All analytics data sourced directly from Google Site Kit and our email platform. Available for verification by prospective advertisers upon request.

Our Reader
We Speak Broker

We don’t just sell ad space; we offer a partnership rooted in understanding our audience. We speak directly to “Tom the Broker” — a professional who is:

Time-Poor

He needs information fast, without unnecessary jargon. Every second counts between client calls.

Skeptical of Fluff

He values authenticity and directness. If it reads like marketing, he’s already scrolled past it.

Allergic to Aggregator Spin

He seeks unbiased, independent insights. That’s why he trusts TheBrokerTimes — and why your ad here earns credibility.

I open TheBrokerTimes before I open my CRM. It’s the one email I never skip because it actually tells me what I need to know — fast.
Tom the Broker
Your ideal reader — and your ideal ad audience

Advertising Options
Choose Your Placement

From inbox to homepage, every option integrates seamlessly with our content and resonates with our discerning audience.

Email Banner — Top Placement

$2,950/week
~20,000 targeted broker sends

Maximize visibility with the very first position seen in every send. The prime real estate of our newsletter.

  • 560x250px banner format
  • First thing brokers see
  • Full performance reporting
  • UTM tracking included

Mid-Newsletter Display

$1,800/week
Embedded within curated content

Integrate your message within our carefully curated content, capturing attention as brokers scroll through trusted stories.

  • 560x250px banner format
  • Native content placement
  • High engagement zone
  • Full reporting included

Your Brand
Your Content
Your CTA

Premium
Solus EDM Mockup

Solus eDM (Full Email Takeover)

$4,900/send
To 20,000 mortgage brokers only

Command 100% attention with a dedicated email entirely featuring your content. High open and click rates from a highly qualified list.

  • Full email — your content only
  • Co-written for max impact
  • Custom subject line
  • Lead attribution tracking

Your Ad Here

Homepage Banner Mockup

Homepage Banner (Top)

$2,250/month
970x250px or 300x250px

Prominent above-the-fold placement ensuring your brand is seen by every visitor. Consistent daily visibility.

  • 40,000+ monthly impressions
  • Above-the-fold placement
  • Desktop & mobile optimized
  • Click tracking dashboard

Sponsored
Your Article

Best Value
Sponsored Article Mockup

Native Article (Sponsored Content)

$1,750 flat
Edited for broker tone + SEO

A 600–800 word article in our editorial voice, seamlessly integrated. Long-lasting SEO value and credibility.

  • Our editorial team co-writes
  • Optimized for broker engagement
  • Permanent SEO presence
  • Shared via email + social

Homepage Pop-Up Takeover

$3,500/month
Limited exclusive slots

Ideal for launches or critical announcements. High-visibility with limited, exclusive slots for maximum impact.

  • Full homepage takeover
  • Impossible to miss
  • Limited availability
  • Perfect for product launches

Your
Ad

Sidebar Display Ad

$1,400/month
Persistent brand presence

Consistent presence alongside engaging articles and features, keeping your message top-of-mind as brokers browse.

  • 300x250px format
  • Appears on all article pages
  • Persistent visibility
  • Great for brand awareness

Co-hosted by Your Brand

Webinar Sponsorship

$5,500 per event
Co-hosted, promoted via email + site

Co-host a webinar promoted across our email list and website. Position yourself as a thought leader to an engaged live audience.

  • Promoted to full email list
  • Homepage feature
  • Lead capture included
  • Recording for ongoing use

How We Compare
More Targeted. More Affordable. More Results.

TheBrokerTimes is hyper-focused, faster to deploy, and built with the broker’s mindset at its core.

Placement TheBrokerTimes MPA* BrokerDaily*
Email Banner (Top) $2,950/week (~20k sends) $300/day or ~$6,000/month $6,000/month (50k impr.)
Solus eDM $4,900/email (20k brokers) $7,134/email $6,950/email (31k list)
Native Article $1,750 flat (SEO + editorial) $2,310 one-off Not available
Pop-Up Web Ad $3,500/month $5,935/month $5,900/month (limited)
Website Banner $2,250/month $4,933/month N/A
Webinar Sponsorship $5,500 (co-hosted) $12,770 full production Not offered
Audience Reach 20K+ subs / 40K+ visits/mo 17K subs / 54K site users 31.4K subs / 24K views
Tone & Audience Broker-first, no fluff, high trust Broad finance, lender-driven Corporate/tech, event-centric

*Competitor prices are a guide only and may not be current. Sourced from publicly available rate cards (Q1 2026).

Campaign Analytics
We Don’t Just Launch Campaigns. We Prove the Impact.

Every campaign comes with full transparency so you can see exactly where your budget goes.

Full Performance Reporting

Detailed post-campaign reports covering impressions, clicks, traffic, and engagement metrics.

UTM Link Tracking

Custom UTM parameters on all outbound links so you can monitor conversions in your own analytics.

Lead Attribution

We track and share direct enquiries or referrals generated from your campaign.

Clarity on ROI

Confidence your spend reaches the right brokers — results you can quantify.

Creative Specs
Prepare for Impact

Submit your assets and we’ll handle the rest. Minimum 5 business days lead time before your campaign start date.

Email Banner

560x250px — JPG, PNG, or GIF. Linked to your landing page URL.

Web Banner

970x250px (leaderboard) or 300x250px (sidebar). Static or animated.

Native Article

600–800 words, image optional. Our editorial team refines for broker engagement.

Solus eDM

Provide subject line and full email copy. We’re happy to co-write for maximum impact.

Get in Touch
Start Your Campaign

Fill out the form below and our team will be in touch within 1 business day.

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