Advertising built for the broker channel

Be seen. Be understood.
Give brokers a reason to choose you.

Build visibility for your offer in a publication focused on the Australian broker channel. With 27,000+ subscribers in our database, included editorial support and tracked campaigns, The Broker Times helps you put a clear message in front of the market you want to grow.

We reply within one business day and co-write your creative at no extra cost.

Your ad, here

thebrokertimes.com.au
Homepage Hero Banner970 × 250 · 1 slot / month
300
×250
The Broker TimesWeekly
Newsletter Header600 × 200

27,000+
Subscribers in our email database — brokers, their support staff, lender BDMs and channel partners
TBT email database, September 2026
473K
Pageviews in 28 days, from 98,000 visitors
Google Site Kit, 24 Aug – 20 Sep 2026
72%
Of the brokers on our list are firm principals or business owners — the people who sign
TBT Ad Operations Guide v1.0, Mar 2026
92.9%
Australian share of website traffic in the reporting period
Google Site Kit, 24 Aug – 20 Sep 2026

Verified traffic

See the audience behind your next campaign.

Review the evidence before you choose a placement. These are actual, unedited Google Site Kit panels for 24 August–20 September 2026, showing visitor volume, pageviews and where our traffic comes from.

Google Site Kit report header for thebrokertimes.com.au, 24 August to 20 September 2026
Visitors
98,000+101.8%
Google Site Kit panel: All visitors 98K, up 101.8 per cent versus the previous 28 days
Visitors in the 28 days to 20 September 2026, up 101.8% on the previous period.
Pageviews
473,000+180.2%
Google Site Kit panel: 4.6 pages per visit, up 37.3 per cent, and 473K pageviews, up 180.2 per cent
Pageviews over the same 28 days, up 180.2%, at 4.6 pages per visit. Website pageviews are not advertising impressions or a guarantee of campaign results.
Google Site Kit panel: visitors by channel, email 67.6 per cent
Email accounted for 67.6% of website traffic during this reporting period.
Google Site Kit panel: visitors by location, Australia 92.9 per cent
92.9% of website traffic came from Australia during this reporting period.
Source: Google Site Kit for thebrokertimes.com.au, reporting period 24 August – 20 September 2026. Panels reproduced without modification.

Who you reach

Built around the people in the broker channel.

Put your message in a publication focused on brokers, their support teams, lenders and channel partners. Choose placements around the people you want to reach and the action you want them to take.

Brokers

Owner-operators and broker groups writing residential, commercial and asset finance every week.

Support staff

Loan processors, operations managers and BDM teams who action what the principal decides.

Lenders

Product, credit and distribution teams tracking what their competitors are telling the channel.

The wider channel

Aggregators, proptech, mortgage insurers, compliance and service partners selling into brokers.

Where they are

Weighted to the markets that write the volume.

New South Wales35%
Victoria28%
Queensland18%
Western Australia10%
SA, TAS, NT & ACT9%

Source: TBT Ad Operations Guide v1.0, March 2026. Email database geographic split.

Monthly inventory,
start to finish

20Total slots
  • Solus eDM1
  • Homepage Hero Banner1
  • Newsletter Header Banner1
  • Pop-Up / Interstitial1
  • Native Article2
  • Newsletter Mid-Content2
  • Newsletter Footer2
  • Homepage Sidebar2
  • Article Page Banner2
  • Article Page Sidebar2
  • Run of Site Banner4
That is the entire month. Coral marks the four placements that exist only once — when one is taken, the next opening is the following month.

The placements

Find the right format for your campaign.

We do not run programmatic and we do not sell the same slot twice. Each placement has a fixed number of positions per month, and competing lenders are never run in the same newsletter. Choose a dedicated eDM for a launch, banners for visibility or a native article to explain your offer. Availability is confirmed for your dates.

Email · Flagship1 slot / month
FULL EMAIL TAKEOVER600px wide · one advertiser

Solus eDM

A standalone, dedicated email sent on your behalf to the full broker database. One advertiser, one offer, 100% of the attention. You supply the copy and images, we build and send the template.

600px wide creative · JPG or PNG · Copy supplied by you, or co-written with our editor
Website1 slot / month
HOMEPAGE HERO BANNER 970×250

Homepage Hero Banner

Top of the homepage, above the fold, the first thing every visitor sees. The single most visible position on the site and the only one of its kind.

970 × 250px · JPG, PNG or GIF · Max 150KB
Email1 slot / month
NEWSLETTER HEADER · 600 × 200

Newsletter Header Banner

The first position in every weekly send, sitting above the editorial. The first thing a reader sees when the email opens, before any of our content.

600 × 200px · JPG or PNG · No GIF in email
Website1 slot / month
600 × 400

Pop-Up / Interstitial

A full overlay on site pages. Built for product launches, rate changes and anything where you need the channel to stop scrolling and read one message.

600 × 400px · JPG or PNG · Max 150KB
Content2 slots / month
SPONSORED1200 × 630 HERO

Native Article

Branded editorial published on the site and clearly labelled as sponsored. Our editor works your angle into broker language and structures it for search, so it keeps earning attention long after the flight ends.

800–1,200 words · 1200 × 630px hero image · Editorially reviewed
Email2 slots / month
MID-CONTENT · 600 × 200

Newsletter Mid-Content Banner

Placed between articles, where the reader is already engaged rather than scanning. Strong performer for offers that need a moment of context.

600 × 200px · JPG or PNG · No GIF in email
Website2 slots / month
300×250

Homepage Sidebar Banner

Persistent presence beside the homepage feed. Consistent brand exposure for advertisers who want to stay visible all month rather than spike once.

300 × 250px · JPG, PNG or GIF · Max 100KB
Website2 slots / month
728 × 90

Article Page Banner

Top of every article page, in front of readers who arrived with intent from email or search rather than casual browsing.

728 × 90px · JPG, PNG or GIF · Max 100KB
Website2 slots / month
300×250

Article Page Sidebar

Alongside the article body. Works well paired with a native article to keep your brand in view while the reader is in your content.

300 × 250px · JPG, PNG or GIF · Max 100KB
Email2 slots / month
FOOTER · 600 × 200

Newsletter Footer Banner

The closing position in the weekly send. The most cost-effective way to keep a brand in front of the channel week after week.

600 × 200px · JPG or PNG · No GIF in email
Website4 slots / month
RUN OF SITE · 728 × 90

Run of Site Banner

A rotating banner across every page on the site, drawing on the 473,000 pageviews the site served in the last 28 days. Broad, always-on coverage and the usual entry point for a first campaign with us.

728 × 90px · JPG, PNG or GIF · Max 100KB
CustomBy arrangement

Packages & sponsorships

Multi-placement flights, website and newsletter bundles, content packages pairing a native article with a Solus eDM, webinar sponsorship, and multi-month commitments. Tell us the outcome you need and we will build the flight around it.

Multi-month and bundled flights are quoted as a package

How it runs

One contact, from your brief to your campaign report.

Everglenn coordinates your booking, with editorial support for your creative. You receive the placement plan, specifications and deadlines before you commit.

Tell us the month

Send your objective, the audience you want and the window you are targeting. We come back with what is actually still open in that month.

We plan the flight

You get a written plan with placements, dates, creative specs and the reporting you will receive. Competing lenders are blocked from the same send.

Creative, co-written

Send artwork and copy, or send us the offer and our editor writes it in broker language. Either way it is reviewed before it runs. Minimum five business days before launch.

Live, tracked, reported

Every outbound link carries your UTM parameters, so the traffic lands in your own analytics. A post-campaign report follows with impressions, opens, clicks and engagement.

Why choose The Broker Times

More than a placement. Support for the whole campaign.

You bring the offer. We help you present it clearly, put it in the broker channel and measure the response.

Make your message relevant

Our editor helps translate your product or service into broker language. Give readers a clear reason to explore your offer, with copy support included at no extra cost.

Give your brand room

Direct placements are capped at 20 slots per month across 11 placement types. Competing lenders do not share the same newsletter issue.

Save your team time

Everglenn coordinates the booking, placement plan and creative requirements. You have one contact from your first brief to your campaign report.

Make an informed next move

Use your own tracked links and post-campaign report to assess response. Start with one placement, then decide whether to repeat, refine or expand.

Get my campaign options

Start with your goal

What do you want the broker channel to do next?

Give your campaign one clear job. Everglenn will help match the format and call to action to your offer.

Explore a new product

Use a dedicated eDM to introduce your offer and link directly to its product page.

Remember your brand

Combine newsletter and website banners for visibility across the reading journey.

Understand your difference

Use a clearly labelled native article to explain a policy, service or product in more detail.

Take the next step

Send readers to your enquiry, accreditation or registration page using your own tracked links.

Creative support is included. Confirm placements, dates, pricing and reporting in your written campaign plan.

Get my campaign options

Creative & timing

Everything your design team needs, on one screen.

Share these specifications with your design team. We review creative before launch and confirm any changes needed.

Website creative

  • Homepage Hero Banner970 × 250px · max 150KB
  • Sidebar banners300 × 250px · max 100KB
  • Article page banner728 × 90px · max 100KB
  • Run of Site banner728 × 90px · max 100KB
  • Pop-up / interstitial600 × 400px · max 150KB
  • Native article hero1200 × 630px
  • Accepted formatsJPG, PNG, GIF

Email creative & deadlines

  • Newsletter banners600 × 200px
  • Solus eDM assets600px wide
  • Email formatsJPG or PNG — no GIF
  • Solus eDM copySubject line + full body, or we write it
  • Native article800–1,200 words
  • Booking lead time5 business days minimum
  • Always includeLanding page URL + UTM tags

Before you enquire

The questions media buyers actually ask.

Why are there no prices on this page?
Because almost every campaign we run is a package rather than a single placement, and the right answer depends on the month, the flight length and whether you need creative written. Tell us the outcome and the window and you will have a written quote with placements, dates and specs. There is no call required to get one.
How quickly can we go live?
Five business days from confirmed booking and received creative is the minimum. That window covers review, placement and, for email, template build and testing. If you are working to a rate announcement or an EOFY deadline, tell us the date and we will tell you honestly whether it is achievable.
Will our competitors run in the same newsletter?
No. We do not place competing lenders in the same newsletter placement or the same issue. It is a standing rule, not a premium you pay for.
What reporting do we get?
A post-campaign report covering impressions, clicks, opens for email placements, traffic and engagement. Every outbound link carries your own UTM parameters so the traffic also appears in your analytics platform, measured your way rather than only ours. Where a campaign involves a form or calculator, we report the direct enquiries generated.
We do not have creative ready. Is that a problem?
No. Our editor co-writes eDM copy, subject lines and native articles at no extra cost, and will rework supplied copy into broker language. We do not accept creative that is misleading or non-compliant with Australian advertising standards, and we will tell you before it runs rather than after.
Do you share the subscriber list?
Never. We do not share, sell or export subscriber data to advertisers under any arrangement. You reach the audience through us.
Can we start small and scale?
That is what most advertisers do. A Run of Site banner or a newsletter footer placement is a low-commitment way to see how the channel responds, and the post-campaign report gives you the numbers to justify a bigger flight. Multi-month commitments and bundled packages are quoted at a better rate than one-off placements.
Who actually handles our booking?
Everglenn, our Advertising Executive, handles your booking and coordinates with our editorial team. The Broker Times is published by Genesis Chain Financial Group Pty Ltd, the group behind BizzLoans and ClickCapital, which means the team selling you the placement works in commercial finance every day and understands what you are trying to say to brokers.

Check availability

Let’s find your best first placement.

Start with your goal and preferred month. Everglenn will send suitable placements, pricing and creative deadlines within one business day, with no obligation to book. Choose one placement first and use the campaign report to decide your next step. The Solus eDM, Homepage Hero and Newsletter Header each have one slot per month, so check your preferred dates early.

  • A written quote, not a discovery call
  • Live availability for your target month
  • Creative specs and deadlines up front
  • No obligation, and no list sharing, ever
Advertising Executive: Everglenn
Ground Floor, 100 Douglas Parade, Williamstown VIC 3016

Get my campaign options

Share your goal and target month. If you are unsure which placement to choose, we will recommend options.

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