The Core Problem: The Leaky Funnel
The biggest operational challenge for brokerages is the drop-off between pre-approval and settlement. This "Leaky Funnel" wastes time, resources, and marketing spend. AI offers a direct solution to plug this leak by automating the very processes where clients disengage.
Projected Conversion Rate: Pre-Approval to Settlement (FY25)
Meet Your New Digital Workforce
A 100% AI brokerage isn't run by one single AI, but by a team of specialized digital 'employees'. Each technology plays a distinct role, working together to automate the entire business. Click each card to learn its function.
🧠
Machine Learning
(The Analyst)
Analyzes data to score leads, assess risk, detect fraud, and provide personalized product recommendations.
💬
Natural Language Processing
(The Communicator)
Powers chatbots and virtual assistants, understands client emails, and summarizes long financial documents.
🤖
Robotic Process Automation
(The Administrator)
Handles repetitive, rules-based tasks like data entry, filling out application forms, and routing documents.
👁️
Computer Vision
(The Verifier)
Instantly validates IDs and extracts key information from payslips and bank statements, reducing errors.
✨
Generative AI
(The Creator)
Creates original content, from personalized client emails and marketing copy to financial commentary.
The Fully Automated Mortgage Lifecycle
This digital workforce collaborates to handle every stage of the mortgage process, from the first click to post-settlement. The human broker's role is to design and oversee this system, not execute the manual tasks within it. Click each stage to see how AI takes over.
AI analyzes online behavior to identify high-intent prospects and predicts who is likely to need a loan. Chatbots engage leads 24/7, pre-qualifying them and scheduling appointments, ensuring no opportunity is missed.
AI automates KYC checks and securely collects all necessary documents. Computer Vision instantly validates IDs and extracts data from payslips, reducing errors and saving hours of manual work. This seamless process minimizes client drop-off.
Fueled by CDR data, Machine Learning algorithms analyze a client's full financial picture to find the objectively best loan products, ensuring Best Interests Duty compliance. AI provides a risk assessment, supporting the underwriting decision.
RPA bots auto-fill the application forms in lender portals, eliminating data entry errors. The AI system then provides clients with real-time, automated updates via email or text, keeping them informed and engaged, which is critical to plugging the 'leaky funnel'.
AI manages the ongoing client relationship by sending payment reminders and identifying future refinancing opportunities. It also creates a perfect, automated audit trail for every action, ensuring the business is always compliant and defensible.
The Data Engine: CDR & Open Banking
This entire automated system runs on high-quality data. Australia's Consumer Data Right (CDR) is the fuel. It allows the AI, with explicit client consent, to securely access real-time financial data directly from banks, eliminating manual document collection and providing the rich information needed for intelligent decision-making.
Banks
Secure CDR API
(Client Consent Required)
AI Brokerage System
The Broker's New Role: The AI Architect
AI doesn't replace the broker; it elevates them. The model shifts the broker from being a manual practitioner to a strategic architect who designs, oversees, and validates the AI-driven system. This is the "High-Tech, High-Touch" approach.
The Practitioner (Old Model)
Manually performs every task: data entry, document chasing, client follow-ups. Value is tied directly to hours worked. Scaling is difficult and leads to burnout.
- - Does the work
- - Reacts to problems
- - Limited by time
- - Focus on transactions
The AI Architect (New Model)
Designs and oversees the automated system. Focuses on strategy, complex problem-solving, and high-value client relationships. Value is tied to the system's output.
- + Builds the system
- + Designs the workflow
- + Manages by exception
- + Focus on relationships & strategy